Local Development and Site Migration with Flywheel Local

Building your site locally before publishing online is a great way to ensure that what you’re presenting to the world is a polished and finished product.  There are a lot of really great tools available that allow for the configuration of a local server on your machine.

I use MAMP primarily, but if you are a beginner, I suggest Flywheel.  If you haven’t had any experience with configuring a local server before, it can be overwhelming to get over the initial learning curve and have a fully operational server.  For beginners that just want to build your site without really digging into server configuration, I think Flywheel is a great option. It’s specifically built to work with WordPress, so the amount of work you need to do is limited.

Installing Flywheel is easy!  Simply visit their site: https://local.getflywheel.com/ and download for whatever OS you’re using. They will request some information from you prior to downloading the app,  input that, and your download should begin.
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Best Practices for Image Sizes and Optimization in WordPress

Uploading Images in WordPress
Properly preparing your images prior to uploading them to your site can make all the difference between having a site that is sharp and professional, or one that is tacky and amateur.  Just throwing an image on your site without any forethought on size or quality can cause all different kinds of problems, including increased load times and layout issues. It is so important that your images are not only high quality, but also the proper resolution. Today we’ll be covering the process of finding FREE, beautiful images online, learning how to size photos within a photo editor, and compressing photos for the web. We will also cover the process of uploading photos and optimizing your thumbnails.  Let’s get started!
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Google AdSense

What is Google AdSense?

Google AdSense is one of the simplest ways to make money through your site. It is a cost-per-click advertising system that creates an avenue for publishers (being anyone who wants to advertise on your site) to insert a small amount of HTML into your site. This HTML will output ads that are targeted and relevant to the content of your site. Once you have completed the steps below, Google Adsense will search your site to see what all your content is about. They will then search their inventory of ads and output those that most relate to your site’s content.
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Social Media Marketing

Social Media Marketing
Social media is the fastest growing trend in the history of the world. To give you some quick stats, at the start of 2017, 2.8 billion people worldwide, and 83% of all Americans, were using social media. 59% of those Americans reported that customer service through social media has made it easier to get questions and concerns resolved. Facebook alone has 1.65 billion monthly active users. 81% of millennials check Twitter at least once per day. Instagram users have shared more than 40 billion photos. You get the point. People love social media! The purpose of this post is to help you work with social media, not blend in with the crowds. We’ve provided five tips that will help you stick out above the rest when it comes to marketing your business.

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Build a Blog Subscription with MailPoet 3

Build a Blog Subscription with MailPoet 3

If you want to reach your most loyal readers, a subscription list is an absolute must for your WordPress blog site.  Giving your readers the option to subscribe to your blog is simple with MailPoet 3.  With it’s easy to use built in editor, setting up an automatic post notification is straightforward.

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